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Seven Hills Technology

Cincinnati dev shop rebranded to compete with enterprise giants for clients and talent.

Seven Hills Technology builds web and mobile apps for funded startups and mid-sized businesses out of Cincinnati. They were winning enterprise work but their digital presence still looked like a student project. We evolved the brand without breaking the existing identity, anchored by a custom Lottie animation walking visitors through their 5-stage development process. The site now attracts both enterprise clients and senior developer talent.
"They were very receptive to changes and handled them well."
Brian Adams
CEO, Seven Hills Technology
5
Stages in the custom Lottie animation walking visitors through Seven Hills’ dev process from idea to launch
6
Weeks for the whole project timeline from kickoff to launch
10 mins
To create a new blog post or service page on the Webflow CMS we built
6
Weeks for the whole project timeline from kickoff to launch
"They were very receptive to changes and handled them well."
K.O. Orias
Brian Adams
CEO, Seven Hills Technology
Cincinnati dev shop rebranded to compete with enterprise giants for clients and talent.

Challenge

Seven Hills was outgrowing their old image. The brand looked like a budding team but the work they were delivering was enterprise-grade. The founder had a non-negotiable: the brand’s dots motif (which had aged badly in execution) had to stay. The brief was to evolve the identity without breaking it, build a credibility-first website for enterprise buyers, and deliver a complex Lottie animation as the centerpiece.
Client:
Seven Hills Technology
Year:
2015
Industry:
Custom Software Development
Location:
OH, USA
Services Delivered:
Brand Identity
Web Design
Motion Design
Webflow Development

Approach

The dots got a reason to exist.

The founder loved the dot motif. The execution had aged it. We made the dots intentional: a central design element flowing across fluid animations, transforming from one shape to another, signaling technology and motion. The motif went from leftover MS Paint texture to core visual language.

Real people on the website.

The old site hid the team behind generic vector illustrations. Wrong move for a dev shop trying to attract both clients and senior developers. We integrated photos and videos from their meetups and events throughout the site. The website stopped being a corporate brochure and became a culture showcase. That single shift turned the site into both a sales tool and an HR magnet.

The Lottie animation is the sales pitch.

The crown jewel of the project: a custom Lottie animation walking visitors through their five-stage development process from idea to launch. The animation works as a sales tool. Visitors who watch it understand how Seven Hills works without needing a discovery call. It does the explaining the sales deck used to.

A partial rebrand without breaking the existing identity.

Updated typography. Refreshed color palette. New visual hierarchy. Kept the logo. The result is a brand evolution. The existing identity got promoted.

Rebuilt twice as their offering grew.

Seven Hills’ service offerings expanded as the business grew. Each time, the existing website struggled to keep up with the demand and new service lines. We rebuilt the site twice. Two full rebuilds with the same team and the same process. Each rebuild matched what they were selling at that moment.

The team

The team behind
Seven Hills Technology
website

Pavel Petruchenia
Pavel Petruchenia
Web Design Lead
Margarita Klemez
Margarita Klemez
Web Designer
Aleksandr Novikov
Aleksandr Novikov
Webflow Developer
Anastasiia Lazovskaia
Anastasiia Lazovskaia
Webflow Developer
Vasilii Samarin
Vasilii Samarin
Webflow Development Lead
Anastasia Ramanenka
Anastasia Ramanenka
Project Manager
"They were very receptive to changes and handled them well."

“At each point in the process, Foursets provided a new deliverable. A map of the content for the website, wireframes of the design, high fidelity mockups, and finally the actual website. They were pretty much always timely with their progress updates and were very receptive to feedback. They were very receptive to changes and handled them well. They were also great at explaining certain decisions and concepts to us so that we could understand. They are tremendous value for the money. We’re extremely happy with what we paid, and they are helpful enough that we’re looking forward to using them more in the future for additional designs and content.”

Brian Adams
Brian Adams
CEO, Seven Hills Technology
Seven Hills Technology
5
Stages in the custom Lottie animation walking visitors through Seven Hills’ dev process from idea to launch
6
Weeks for the whole project timeline from kickoff to launch
10 mins
To create a new blog post or service page on the Webflow CMS we built

Before / After

Before

  • Informative but soulless website
  • “Budding team” image
  • Static pages filled with text
  • Generic vector illustrations hiding the team
  • Brand drift over years of small fixes

After

  • Engaging, human-centered digital experience
  • Confident, professional IT partner positioning
  • Dynamic website with a custom Lottie animation
  • Real team photos and event videos signaling culture
  • Coherent identity evolution preserving what worked

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Your enterprise pipeline shouldn’t be limited by your website.

Boutique dev shops doing enterprise-grade work usually have a credibility gap with the website. We’ve built sites that get small teams in the room with enterprise buyers and senior developer talent. Tell us where you want to be in the conversation.
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