You don’t need another framework. You need an answer. Plug in your traffic, conversion rate, AOV, and maintenance costs. The calculator runs the math for a 16-month financial model and returns your exact ROI percentage and payback period in under 5 minutes. CFO-ready, no slide deck required.
Used by marketing teams at:
OUTCOMES
What you’ll walk away with
Your exact ROI percentage in under 5 minutes
Plug in your traffic, conversion rate, AOV, and maintenance costs. The calculator returns your ROI percentage in real time. No math, no formulas to copy, no spreadsheet to build from scratch.
A 16-month financial model broken down by phase
Pre-migration, migration months, and post-migration. Visitors, conversion rate, AOV, total revenue, and gross profit are calculated for every single month so you can see exactly when the project pays for itself.
Your projected additional annual revenue in dollars
Driven automatically by the formula: improved visitors x improved conversion rate x improved AOV. Change one input and watch the projection update everywhere it’s referenced.
Your annual maintenance savings, calculated against today's costs
Old maintenance vs. new maintenance, annualized and compared side by side. The exact dollar value of getting off the platform that’s bleeding budget.
Migration cost breakdown across all 6 categories
Design and customization, development and technical work, SEO preservation, content migration, testing and QA, and post-migration support. Pre-populated with realistic ranges and totaled automatically.
A live model your CFO can audit cell by cell
Every formula visible in the spreadsheet. Change conversion rate from 3% to 1.5%, see ROI drop in real time. Sensitivity analysis built in.
NUMBERS
We’ve executed dozens of migrations to Webflow. The numbers below are why your team should trust the math in this tool.
500+
Page website migrations executed with full URL restructuring and zero loss of organic traffic.
50+
Websites migrated for B2B companies since 2021.
100+
B2B clients served across 25+ countries and counting.
4 months
Average migration payback period for our clients.
553%
Minimum ROI across 50+ migrations we’ve delivered.
56%
Average uplift in organic traffic in the first three months after migration.
100+
Technical SEO audits and migration plans built from scratch.
BEFORE & AFTER
From hours of math to a 5-minute ROI
Testimonials
AWARDS
Every formula, cost range, and benchmark in this spreadsheet came from real B2B website migrations we’ve executed. The badges below are the receipts.
Your CMS is slow. Your campaigns wait on engineers. Every leadership conversation ends with “we’ll revisit it next quarter.” Download the calculator, plug in your numbers, and walk into your next meeting with a payback period and ROI percentage anyone on the finance team can verify.
.avif)